DAOrayaki Reserach |To Design a Decentralized Media Operating by DAO

DAOrayaki

6 min readSep 15, 2021

DAOrayaki DAO Research Grant：

Fund Address: 0xCd7da526f5C943126fa9E6f63b7774fA89E88d71

Voting Result：DAO Committee 4/7 Yes

Grant Amount：150 USDC

Translator：Demo, DAOctor @DAOrayaki

Author：Eric, Architect @DoraHacks @DoraFactory
義理の姉, Lover of #Dorayaki
DAOctor, DAO Researcher

Now we’re trying to build media using a decentralized form of autonomy, with DAO as the organizational form of media and we apply its governance model. This’s our operating ecosystem — — readers can directly fund the DAO, participate in governance, elect the executive team, and set rules and content standards, with the DAO motivating the entire media ecosystem according to the rules.

To Design a decentralized content contributor DAO

First of all, the traditional media operates in such a way that:

And that traditional model has 4 distinct features:

·Capitalists and moneymakers and media audiences are not the same group of people

·The media is run by a company controlled by a board of directors

·Content creators are hired to edit the content

·The company generates profits from traffic centered on the media audience

The problems with the traditional model are not discussed here.

Perhaps we can reconfigure the above model:

·Replace the media company with an on-chain electable executive committee (DAO Committee) responsible for operational work and content review;

·The two groups of media DAOs — — funders and subscribers/subscribers, are overlapped (at least partially) so that the funders are transformed from risk takers and the subscribers/subscribers from spectators to beneficiaries and governors;

·Change the incentives for contributors (contributors, authors, etc.) from company employment to active and autonomous DAO incentives.

Compared to the traditional media model, the new model has the following characteristics:

·The relationship between media and content contributors changes, from a natural language contract relationship to a smart contract relationship

·The relationship between media and capital and money makers changes, from risk takers to co-governors;

·The relationship between content contributors and users changes, from a one-way input to a “fan” model;

· The profit model of media changes, from a user-based traffic model to a community activation model with users, contributors, and capitalists as the core;

· The governance model of the media changes, from reflecting the thought and will of the board of directors to the governance of the DAO Committee that directly reflects the will (needs) of the readers and can be replaced through elections.

This decentralized content contribution DAO has some functional modules as follows:

·Receive grant and register members

·Elect executive committee members by voting

·Proposals (to initiate a proposal for a motion, such as funding specific content, or adding specific features to the content platform, etc.)

· Incentive rules

The Backers & Viewers of DAO

A DAO composed of subscribers are funded directly by the subscribers, depending on the content of different interest groups. In this way, the funders (a significant portion of the subscribers) naturally become members of the DAO. Members of the DAO have three kinds of power:

· Proposal: To motivate a specific content, or to propose changes to the DAO’s rules

·Vote: To vote on a proposal

·Election: To elect of members of the Executive Committee

Executive Committee: DAO Committee

The DAO Committee is the Executive Committee and has several functions:

·Reviewing content

·Publish content

·Incentivize contributors according to the rules

·Other management tasks

Here, the Executive Committee replaces the media company and is directly elected by the DAO’s funders. In addition, the Executive Committee reviews the content according to the pre-defined public rules of the DAO, and the implementation and incentivization process remains visible on the chain.

Contributor Network

Contributors are the producers of content. Contributors can earn incentives by submitting content specified by the DAO (given that the content passes being published), or by completing Bounty grants.

Active Incentive vs. Passive Incentive

There are two forms of incentive rules — — active incentive and passive incentive. Active incentive can be done through a separate proposal, or Bounty grants. Passive incentives can be accomplished through incentive rules set by the DAO. For example, the default incentive for a media/content contribution network is “If A submits content and the executive committee decides to publish it, then A gets X reward.”

DAOrayaki: a decentralized media for the study of DAO

We now use the above model to design a media DAOrayaki that studies DAOs and on-chain governance mechanisms.

In the first phase, decentralized contributions and incentives are implemented, and the DAOrayaki Committee is composed of 7 DAO deep players.

DAOrayaki’s content categories

·DAO Project Analysis

·DAO Tools

·On-chain governance mechanism study

DAOrayaki’s content voting rules and incentive rules

The DAO Committee is required to vote on any article submitted. A simple majority (>50%) of the articles are approved for publication. Contributors of original articles that are published will receive 100 USDC, and posted-translated articles will be awarded less than100 USDC.

Another incentive is to post through the HackerLink Bounty, with the bounty amount determined by the Bounty: https://hackerlink.io/bounty

To participate in the contribution please join TG: https://t.me/daorayaki